Florida DMOs Recognized for Outstanding Tourism Marketing

This year DMOs claimed 42 Flagler Awards, 15 of them Henrys (the top award in each category) and two Best In Show. FADMO is proud to recognize the following award-winning DMOs:

Best In Show – Annual marketing budget less than $500,000
West Volusia Tourism Advertising Authority—What’s Up in West Volusia Video Series

West Volusia Tourism Advertising Authority accepts Best In Show for its What's Up in West Volusia video series.

Best In Show – Annual marketing budget greater than $2 million
Visit South Walton—Visit South Walton Facebook Canvas

Best In Show – Annual marketing budget between $500,000 and $2 million Town

Creativity in Public Relations
Henry: Visit Tampa Bay—International Activation With Visit Tampa Bay and Norwich City Soccer
Silver: Palm Coast and the Flagler Beaches—Dodge the Dunes
Bronze: Visit Panama City Beach—Preschoolers In Paradise

Direct Marketing
Henry: Amelia Island CVB—Amelia Island Marketing Automation
Bronze: The Florida Keys & Key West—Spring E-Newsletter Campaign

Internet Advertising
Henry: West Volusia Tourism Advertising Authority—What’s Up in West Volusia Video Series (Episodes 1 & 2)
Silver: Amelia Island CVB—Ever So Slightly Digital Advertising

Mixed Media Campaign
Henry: Greater Fort Lauderdale CVB—Greater Together Campaign
Silver: The Florida Keys & Key West—Hurricane Irma
Bronze: The Beaches of Fort Myers & Sanibel—Islandology Campaign

Mobile Marketing
Silver: Amelia Island CVB—Interactive Video Overview
Bronze: The Florida Keys & Key West—Mobile Co-op Carousel

Niche Marketing
Henry: Greater Fort Lauderdale CVB—Underground Lauderdale
Silver: Amelia Island CVB—The Amelia Island Wellness Festival

Out-of-Home
Henry: The Florida Keys & Key West—Philadelphia Own a City
Silver: Visit South Walton—South Walton Chicago Window Display

Print Advertising
Henry: Amelia Island CVB—Ever So Slightly Special Print Ads
Silver: The Emerald Coast CVB—A Destination You Can Count On Print Campaign
Bronze: Visit South Walton—Visit South Walton Beyond the Beach Print Campaign

Radio Advertising
Henry: Greater Fort Lauderdale CVB—Hello Sunny 2.0 Radio
Bronze: The Florida Keys & Key West—Houston Radio

Resource/Promotional Material - Consumer
Henry: Greater Fort Lauderdale CVB—Digital Vacation Planner
Silver: The Florida Keys & Key West—Historic Brochure
Bronze: The Bradenton Area CVB—Sun, Sand and Holiday Fun Holiday Travel TV Special

Resource/Promotional Material - Trade
Silver: Naples, Marco Island & The Everglades CVB—Dear Meeting Planner Meetings Video
Bronze: Greater Fort Lauderdale CVB—Group Meetings Campaign

Rural County Marketing
Henry: Visit Sebring—Citrus Golf Trail
Silver: DeSoto County TDC—Discover DeSoto Open for Business Sweepstakes

Social Media Marketing
Henry: Visit South Walton—Visit South Walton Facebook Canvas

Special Event
Henry: Amelia Island CVB—The Pétanque Amelia Island Open
Bronze: Visit Pensacola—The Pensacola Experience

Television Advertising
Henry: The Florida Keys & Key West—The Florida Keys & Key West Television Campaign
Silver: The Emerald Coast CVB—A Destination You Can Count On Television Campaign
Bronze: Greater Fort Lauderdale CVB—Hello Sunny 2.0 Television

Tourism Advocacy
Henry: Naples, Marco Island & The Everglades CVB—Put Paradise on the Map Tourism Awards Event
Silver: Visit Tampa Bay—Memory Makers
Bronze: Greater Fort Lauderdale CVB—Annual Marketing Plan Presentation Luncheon

Websites
Henry: The Florida Keys & Key West—Authentic Connections, the Florida Keys & Key West Official Website: Fla-Keys.com
Silver: The Beaches of Fort Myers & Sanibel—Goal Driven Website Personalization
Bronze: Visit Sarasota County—VisitSarasota.com