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2017 Summit Presentations
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Now you can get some of the best training and foremost thinking from the world of destination marketing right at your desk. We video recorded select sessions from the recent Destination Marketing Summit and posted them at so you can revisit the sessions you enjoyed and share them with other members of your team.

There are 8 great sessions available here at Here is a quick peek at what’s available. Click on the session title to access each video.

Proving the ROI and Halo Effect of Tourism Marketing
George Zimmermann, Longwoods International USA
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Measuring ROI for DMO Marketing Tactics
Phillip Downs and Joseph St. Germain, Downs & St. Germain Research
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Measuring the Marketing Effectiveness and Impact of DMO Assets
David Reichbach, Destination Analysts
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When Technology and Marketing Collide
Kim Butler, Greater Fort Lauderdale Convention & Visitors Bureau
Lisa Hoffman, Starmark International 
Frank Linero, LP Media

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Hotel Industry Trends and Forecasts for the US and Florida Markets
Chris Klauda and Jennifer Foster, STR
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Piercing the Research Echo-Chamber: How Best Practices are Keeping Florida DMOs from Extraordinary Marketing Success
Brian London, Travel Industry Indicators
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The Power of Sports: Scoring Big Wins for Travel
Tim Schneider, Northstar Travel Group – Sports Division
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Blurring the Lines Between Hotel and Destination Marketing Through Partnerships
Edward St.Onge,
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Give us your feedback, what do you think of these sessions? Would you like us to post more of these videos online for you? Let us know if this was a useful investment for you. Please click here to email your comments to Suzanne.

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